" It depend on the floral character , but overall we see an up to 25 percent growth in the life of cut blossom and potted plant , " says Gordon Robertson , Chief Revenue & Marketing Officer of Verdant Technologies ™ on the troupe ’s of late introduce product , HarvestHold ™ . This newfangled post - harvest Cartesian product biography propagation will be brought to the external mart in partnership with Chrysal and available to client in Q1 2021 .
direct to reduce wasteEven though HarvestHold is Verdant Technologies ' first product to market , the caller has a longsighted history in skill and breakthrough . On the troupe ’s past , Robertson portion , " Verdant was founded by the Erickson family who have fund inquiry and creation in biotechnology for decades . The syndicate experienced the challenges that come with the distribution of perishable products first - hand , after many successful twelvemonth in retail and C - fund . Reducing wastage has been a main objective of Verdant Technologies since the beginning , and we have develop 100 of patents and swap enigma focused on product life sentence extension technology through a proprietary delivery method of 1 - MCP ( 1 - methylcyclopropene ) . ” The HarvestHold product line currently offer two solutions : HarvestHold Fresh for fruits and vegetables and HarvestHold Bloom for flowered products .
HarvestHold - how does it work?“It is in reality quite simple , ” says Robertson . “ Through the use of flexographic printing process , our 1 - MCP based applied science is apply to a tabloid of film . 1 - MCP works by block ethylene , which make the natural ripening in green goods and withering in florals . Growers apply a sheet of HarvestHold to ware packaging and as flowers begin to respire , 1 - MCP begin to release , slowing the respiration process and preserving their calibre and beauty . ” The ease of coating is a full-grown benefit , with growers and packers able to easy integrate HarvestHold into normal packing operations . “ For floral producers and packers , water is the enemy , which many solutions necessitate for energizing . Our product require no catalysts other than the florals themselves to activate the technology . ”
Significant efficacy on a variety of floralsFor several years , Verdant has been test HarvestHold on many unused perishable products , with consistent , reliable results . Most late floral trials include several varieties of cut flowers and potted orchids . “ Depending on the floral type , rise environment and transportation circumstances we ’ve seen results of up to 15 days extend aliveness for mown flowers and even longer consequence for potted plant . long product living mean reduced shrink and less thriftlessness throughout the supply chain , more delectation for consumers and more opportunity for agriculturalist and electrical distributor , ” state Robertson .
soft to storeOn top of significant efficaciousness , ease in covering and dependable results , HarvestHold is portable and storable . Robertson declare oneself , “ We wanted to develop a intersection that could be put in for long periods of time and transported wherever lotion was needed in the supply chain . Our team has decades of experience in the produce and perishable goods industriousness and we knew creating a solution that could be used whenever and wherever it was needed , with minimal pause to operations , was critical to our achiever . ”
Rolling out the productIn Q1 of 2021 , Verdant expects HarvestHold Bloom to be on the food market which they will roll out internationally together with Chrysal . " We have a tremendous opportunity in our partnership with Chrysal , the worldwide leader in blossom caution products . The initial focus will be on Colombia , one of the largest floral markets in the world , and Miami , one of the largest receiving areas in the United States for flowered product , ” says Robertson . The troupe plan to follow supply chemical chain around the world , prioritizing conduct grower - manufacturer realm .
More product to comeWith HarvestHold Bloom , Verdant Technologies announces its commercial launching into the biotech manufacture and the US launching of HarvestHold Fresh is presently to pursue . According to Robertson , more ideas and mathematical product to trim down wasteland , raise perishable product timbre and deliver nourishment to more mass in more places are currently in the grapevine .
For more information : Verdant TechnologiesGordon RobertsonTel : +1 ( 661 ) 487 - 2230Email:[email protected]www , verdant - tech.com
