" Are you urban ? " Richard Petri from RiPlant let to the bottom of this doubt on behalf of the well - known breeding troupe Sakata in the summertime of 2021 . A total of 4,000 congressman house in four northern European consumer land were survey . Where and how do citizenry in these countries live ? Do they have access to a balcony or garden ? What benefits do they associate with industrial plant , and where do problems go on ?
The results were like in all nation , Petri explains . " The immense legal age of the population lives in urban and suburban residential surround . Almost all of them have access , albeit often modified , to outside spaces and think positively about plants . However , they demand more aid in caring for them . "
This was the groundwork for the conception development YoUrban ® . Here , few but bloom form play the primary role . " However , a rapid expanding upon of the YoUrban ® plant range is not shut , " Petri adds .
The YoUrban ® roof garden
New about this conception is the digital Cartesian product demonstration for the consumer . " Using images taken in three-D , consumers can move freely around a ceiling terrace and break up out good example for their own balcony or consider plant entropy at sure touchpoints . The virtual tour can be played in dissimilar city and is made accessible to a wide audience on the new websitewww.yo-urban.eu . The QR code , which is widely communicated on flyers , labels , and packaging , render verbatim access via smartphone . "
An eye - get , sustainable paper arm was developed for the live product presentation at the percentage point of cut-rate sale . " This makes the YoUrban intersection even more seeable in retail , and the sleeve also improves product ledge living , particularly in non - specialist retail , as across-the-board ledge - lifespan psychometric test have express . "
All those concerned in the YoUrban conception can experience the products live in the Discovery Center at IPM and walk through the roof garden even more vividly using VR Methedrine .
For more data : RiPlant GmbHRichard Petri , Am Heidehof 24 , 14163 Berlin , GermanyEmail:[email protected]https://riplant.com/
