The organizers of HortEx Vietnam , Nova Exhibitions B.V. from the Netherlands and VEAS from Vietnam , have sign a partnership in which IPM Essen will entirely grapple the acquisition of exhibitors from the DACH part ( Germany , Austria and Switzerland ) and other nations with high relevancy in the global horticultural market , such as Italy and Ecuador . In increase , a Memorandum of Understanding has been signed to emphasize the intention of make a lasting and enduring partnership .
With this cooperation the International Plant Fair ( IPM Essen ) is break up new reason . As of now , IPM Essen will exclusively take over the selling of the Vietnamese horticultural swap fair HortEx Vietnam in the DACH area and other commonwealth . The world ’s leading trade comely for horticulture is thus expanding its international net to include another future marketplace . Due to increasing urbanisation , the need for flowers and plants in Southeast Asia is also acquire .
The personal organizer of HortEx Vietnam state : “ This partnership underlines the grandness of the Vietnamese gardening and floriculture sector as a immense emerging market . This collaboration will heighten our power to flesh out and globalise the exposition , allowing us to leverage the opportunities present by this hopeful marketplace . We are proud that IPM Essen , the world ’s leading patronage fair for horticulture , has recognized HortEx Vietnam as the Prime Minister show for horticulture and floriculture in the ASEAN region ” .
Oliver P. Kuhrt , Managing Director of Messe Essen , enounce at the sign language of the cooperation correspondence : “ We are very pleased that we have succeeded in take a further pace towards the internationalization of the world ’s leading trade fairish for gardening . With this cooperation , we are manifest our bearing in a rapidly growing market place and enabling fellowship from Germany , Austria and Switzerland in particular to establish new contacts and business relationship , " Thanks to increasing environmental awareness , a grow in-between class and an increased requirement for fresh , local produce , numerous opportunities are opening up for the horticultural industriousness in Vietnam . The horticultural market in Vietnam is growing at an medium annual rate of eight percent , and the exportation rate of horticultural merchandise from Vietnam has double in the last five years .
The Chairman of the Supervisory Board of Messe Essen , Thomas Kufen , who also attended the sign language observance said : " The course has been set for a fruitful , foresighted - term cooperation between IPM Essen and HortEx Vietnam . Messe Essen is once again expanding its global connection and carrying the name of the city of Essen into the human beings . I therefore support the novel partnership out of conviction . "
HortEx VietnamVietnam , a country fuck for its breath - pickings lifelike beauty and rich agrarian culture , is well on its way to becoming one of the emerging forces in the gardening industry . The newfangled cooperation between IPM Essen and HortEx Vietnam comes at the right sentence to promote this development and make growth opportunities for the industry . HortEx Vietnam has been held in the Vietnamese nerve center of economic system - Ho Chi Minh City - as an significant horticultural swap fair since 2018 . Most latterly , it draw in 200 shower and around 5,700 deal visitors to the SECC .
The trade fair provides access to a market with a hereafter : Vietnam has importantly increase its exportation of horticultural products in late class . These let in fruit , veg , flowers and decorative plants . Exports to countries such as China , the USA and Japan have acquire strongly . The demand for organic horticultural Cartesian product , especially yield and veggie , has also increase . consumer in the southeastern Asian coastal United States Department of State are more and more looking for salubrious and sustainable food , while at the same time there is a growing awareness of environmental offspring and sustainable horticulture . This is also reflected in the increased usage of environmentally favorable culture methods and technologies .
The next variant of HortEx Vietnam will take position from 13 - 21 April 2025 in the Saigon Exhibition and Convention Center ( SECC ) in Ho Chi Minh City .
More info can also be found onwww.hortex-vietnam.com
For more information : Nova Exhibitions B.V.Kuno JacobsTel . : +31 85 401 73 97E - mail:[email protected ]
